"Need Anything from the Store?"
Directors - Supermarche / Moxie
Messenger and Instagram recently combined forces to make the biggest change to DMs ever, full of new tools to help our users have longer, more meaningful chats with their friends.
On New Year’s Eve 2020, we connected our audience to the woman who got them through this year with wise words, real talk, and the raw, unfiltered TRUTH: Cardi B.
We asked Cardi to step up to the mantle of Supreme Truth Teller and give 2021 New Year’s Reads: inspirational guidance via the new DMs.
Through the magic of a dynamic Cardibot, fans could message Cardi directly for mystical truths and words of wisdom for the year ahead. The chats were inspired by hundreds of historic Cardi quotes and featured dynamic custom content that would inspire friends to share and start positive conversations about the year ahead.
"The Locker Room" & "Teens"
Director - Wayne McClammy / Hungryman
"Lea Michelle" "Many Pacquiao"
"Russell Brand" & "Miranda Cosgrove"
Director - Baker Smith / Harvest
"Music," "GOAT" & "Summergeddon"
Director - Dave Meyers / Radical Media
"2016 Year In Review"
Editorial - Lost Planet (Found Footage)
"Makers Street"
Director - Mark Gustafson / HouseSpecial
"More Likely"
Director - Isaiah Seret / Prettybird
"Baby" & "Quiet"
Director - Isaiah Seret / Prettybird
"Peter, Cliff & Rich"
Director - Matt Dilmore / Biscuit
Cannes Lions 2015 Shortlist
"Break-Bot" & "Stick-Up"
Director - Ulf Johansson / Smith & Jones
Global Typeface
App Icon Gradient Redesign
"Sexy Pilgrim"
Director - Jeremy Konner / Partizan
Adweek Buzz Awards
“Sexy Pilgrim: No 1 Viral Video”,
Ad Age Viral Video Chart
Creativity Press
"Cl!ck" & The Brick Thief"
Director - Blue Source / MJZ
The One Club Award "The Brick Thief"
Webby Award "Cl!ck"
Clios Silver Award
Cíclope International Advertising Craft Festival 2011
Tomorrow Awards "The Brick Thief"
London International Advertising Awards 2011
Creativity Press "Cl!ck"
